MARKET RESEARCH TECHNOLOGY DEVELOPER
Factor Technology Group measures the effectiveness of advertising and provides data-driven optimization to dramatically improve marketing ROI. Our proprietary technology and methodology drive unprecedented visibility and control of cross-media advertising investments. Using our platform, our clients are able to optimize media and creative execution to enjoy better overall financial results. Our solutions:
- Measure brand and sales impact of advertising
- Tell decision-makers what's working and what's not through actionable insights
- Bring millions of dollars in incremental savings or sales through improved advertising ROI
Sample clients include Avenue A/Razorfish, Yahoo!, Sanofi, Novartis, Shire, Glaxo Smith Kline, Nissan, Wyeth, and other top advertisers.
POSITION SUMMARY
The Market Research Technology Developer is responsible for the on-time programming and implementation of custom online surveys, survey invitations, advertising tracking and sampling tags among other tasks. This person will also help us enhance our Marketing Research delivery platform. The person selected to fill this position will have an important impact on Factor TG on daily basis.
If you enjoy daily challenges and troubleshooting interesting technical problems to produce innovative results, we would love to talk to you.
RESPONSIBILITIES
- Understand research study goals.
- Learn and understand Factor TG proprietary applications.
- Program custom online surveys.
- Design and implement custom survey invitations.
- Build custom research logic using JavaScript, DHTML and other webtools.
- Review text/doc versions of questionnaires to ensure proper logic, formatting and grammar.
- Set up and initiate the technical aspects of follow-up email campaigns.
- Develop javascript research tag schema to deliver structured research data, resolve any tagging design issues with client and Account Management, generate javascript tags.
- Advise client ad trafficking staff on research tag implementation.
- Work on enhancements to our proprietary survey technology platform including the survey tool and graphical display of results.
- Work with customers on special requirements.
- Support research and sales on technical issues.
QUALIFICATIONS
- 3+ years of client-side web development experience including JavaScript, DHTML, HTML, CSS, PHP.
- 3+ years experience with major browsers and clear understanding of:
- Browser content rendering
- DOM
- Browser cookies
- Browser debug tools
- Internet advertisement experience
- 3+ years experience with Perl and MySQL
- Familiar with ad serving systems like Doubleclick, Atlas, Yahoo.
- Ability to creatively solve different issues that come up due to client/site and technological restrictions.
- Clear understanding of Internet client-side, protocols, DNS, etc.
- Graphic design experience and experience with Fusion Charts, FLASH, Actionscript 3.0, Photoshop and other graphic design software.
- Significant experience with software applications including Homesite, Excel, Word and PowerPoint.
- Mobile web content experience is a plus.
- Quality assurance skills.
- Excellent oral and written communication skills.
- Independent and critical thinker who enjoys solving problems.
- Strong attention to detail and the ability to QA other team members work.
- Strong organizational skills including the ability to manage multiple tasks to meet deadlines.
- Strategic thinking ability and results-oriented focus in a fast-paced environment.
- Team player with good interpersonal skills.
- Degree in Computer Science or Information Systems required.
- Market Research experience highly desirable.
To apply, please email your resume and cover letter to: ftg_jobs@factortg.com
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